Wageningen University and Researchcentre Marketing and Consumer Behaviour Group
Wageningen, 6706 KN (Gelderland), 38 hours per week
Wageningen University and Researchcentre
Job description
Human food consumption, in terms of what and how much to eat, is driven by a complex interaction between internal signals of hunger and satiety on the one hand and external cues in the consumption environment on the other. External cues in the consumption environment can have a profound effect on what and how much people eat, but the understanding of how they work is still only partial. The present project builds on the emerging research area of mindless eating. Specific emphasis is given to physical and social cues (e.g., presence of diet book or of (ir-)relevant others) in the consumption context. The leading hypothesis is that the effect of internal versus external consumption cues is moderated by factors such as an individual’s susceptibility to internal cues, cognitive load, and awareness of body image. A series of controlled experiments test these hypotheses, both in simulated store and home consumption environments. The key dependent measures for total food intake will be largely observational in nature, complemented with self-report measures.
The PhD thesis will consist of a number of high quality publications in renowned international scientific journals in the fields of marketing and consumer behaviour. The candidate will work from the Marketing and Consumer Behaviour Group of Wageningen University, while some of the fieldwork may be conducted in cooperation with the Cornell University Food and Brand Lab. The project is part of the strategic priority theme of Wageningen University (1st stream funding) on satiety enhancing foods.
Requirements
Required education/skills:University Graduate
•MSc in (social) psychology or marketing / consumer behaviour and a background in research methodology for experimental design.
•Preference will be given to candidates with expertise and experience in experimental research, both with self-report and behavioural observation as dependent measures.
•Excellent communication skills in English.
•Motivation to work within a broader multidisciplinary team around the topic of satiety-enhancing food products (8 PhD students and 8 Postdocs).
Job type: Research / Advising
Workfield(s):
- Research trainees, non-tenured lecturers, researchers(Scientific discipline: Behaviour and Society)
Organization
Wageningen University and Researchcentre
Marketing and Consumer Behaviour Group
Date of entry: 01/09/2008
Conditions of employment
Estimated maximum salary per month: eur 1500 - 2000
Salary: scale 10.
Maximum salary amount in Euro's a month 2000
Employment basis: Temporary for specified period
Duration of the contract: 18 months
Maximum hours per week: 38
Additional conditions of employment:
•To begin with, a PhD appointment for a period of 18 months. Continuation of the appointment with another 30 months will be based on performance evaluation. Salary will increase from € 2000,- per month in the first year up to € 2558,- in the last year based on a full-time appointment.
•The supervision of the project will be with Dr. Erica van Herpen and Prof.dr. Hans van Trijp, both from the Marketing and Consumer Behaviour Group.
•Some of the fieldwork may be conducted in cooperation with the Cornell University Food and Brand Lab (US), where the PhD student can spend some of his/her time.
Additional Information
Additional information about the vacancy can be obtained from:
Dr. Erica van Herpen
E-mail address: erica.vanherpen@wur.nl
Or Prof.dr. Hans van Trijp
Telephone number: 31 317 482963
E-mail address: hans.vantrijp@wur.nl
Or additional information can be obtained through one of the following links:
Application
You can apply for this job before 05-05-2008 (dd-mm-yyyy) by sending your application to:
Wageningen University, dept. HRM
Hollandseweg 1, 6706 KN Wageningen
F. Toxopeus
Hollandseweg 1
6706 KN Wageningen
Nederland
E-mail: Fineke.Toxopeus@wur.nl
When applying for this job always mention the vacancy number AT MW 2008-20.
Wageningen University and Researchcentre
Job description
Human food consumption, in terms of what and how much to eat, is driven by a complex interaction between internal signals of hunger and satiety on the one hand and external cues in the consumption environment on the other. External cues in the consumption environment can have a profound effect on what and how much people eat, but the understanding of how they work is still only partial. The present project builds on the emerging research area of mindless eating. Specific emphasis is given to physical and social cues (e.g., presence of diet book or of (ir-)relevant others) in the consumption context. The leading hypothesis is that the effect of internal versus external consumption cues is moderated by factors such as an individual’s susceptibility to internal cues, cognitive load, and awareness of body image. A series of controlled experiments test these hypotheses, both in simulated store and home consumption environments. The key dependent measures for total food intake will be largely observational in nature, complemented with self-report measures.
The PhD thesis will consist of a number of high quality publications in renowned international scientific journals in the fields of marketing and consumer behaviour. The candidate will work from the Marketing and Consumer Behaviour Group of Wageningen University, while some of the fieldwork may be conducted in cooperation with the Cornell University Food and Brand Lab. The project is part of the strategic priority theme of Wageningen University (1st stream funding) on satiety enhancing foods.
Requirements
Required education/skills:University Graduate
•MSc in (social) psychology or marketing / consumer behaviour and a background in research methodology for experimental design.
•Preference will be given to candidates with expertise and experience in experimental research, both with self-report and behavioural observation as dependent measures.
•Excellent communication skills in English.
•Motivation to work within a broader multidisciplinary team around the topic of satiety-enhancing food products (8 PhD students and 8 Postdocs).
Job type: Research / Advising
Workfield(s):
- Research trainees, non-tenured lecturers, researchers(Scientific discipline: Behaviour and Society)
Organization
Wageningen University and Researchcentre
Marketing and Consumer Behaviour Group
Date of entry: 01/09/2008
Conditions of employment
Estimated maximum salary per month: eur 1500 - 2000
Salary: scale 10.
Maximum salary amount in Euro's a month 2000
Employment basis: Temporary for specified period
Duration of the contract: 18 months
Maximum hours per week: 38
Additional conditions of employment:
•To begin with, a PhD appointment for a period of 18 months. Continuation of the appointment with another 30 months will be based on performance evaluation. Salary will increase from € 2000,- per month in the first year up to € 2558,- in the last year based on a full-time appointment.
•The supervision of the project will be with Dr. Erica van Herpen and Prof.dr. Hans van Trijp, both from the Marketing and Consumer Behaviour Group.
•Some of the fieldwork may be conducted in cooperation with the Cornell University Food and Brand Lab (US), where the PhD student can spend some of his/her time.
Additional Information
Additional information about the vacancy can be obtained from:
Dr. Erica van Herpen
E-mail address: erica.vanherpen@wur.nl
Or Prof.dr. Hans van Trijp
Telephone number: 31 317 482963
E-mail address: hans.vantrijp@wur.nl
Or additional information can be obtained through one of the following links:
Application
You can apply for this job before 05-05-2008 (dd-mm-yyyy) by sending your application to:
Wageningen University, dept. HRM
Hollandseweg 1, 6706 KN Wageningen
F. Toxopeus
Hollandseweg 1
6706 KN Wageningen
Nederland
E-mail: Fineke.Toxopeus@wur.nl
When applying for this job always mention the vacancy number AT MW 2008-20.
